Senior Merchandiser (Ladies Footwear & Handbags)
Description
- Develop and manage product ranges for shoes and ladies handbags that align with the company's brand identity, target audience and planning
- Collaborate with designers, suppliers, and manufacturers to develop innovative and on-trend products
- Conduct market research and analysis to identify trends, gaps in the market, and customer preferences
- Manage the product development process from ideation to launch, including creating product briefs, overseeing samples
- Create and manage product by price points by category and ensuring margins, taking into account production costs, competitiveness
- Analyze sales data and customer feedback to make data-driven decisions on product development and range planning
- Work with the marketing and sales teams to create and execute effective marketing strategies and promotions for the product ranges
Qualification
Bachelor's degree in Fashion Design, Merchandising or related field
Required Skills
- Knowledge of trends in the fashion industry and consumer preferences for shoes and handbags
- Ability to collaborate effectively with cross-functional teams, including designers, suppliers, and manufacturers
- Analytical mindset and ability to use data to make informed decisions
- Excellent communication skills, both written and verbal
Experience
8+ years of experience in collection management in Ladies handbags and shoes